Anheuser-Busch distributors across America’s heartland and the South are “spooked” by public backlash to a Bud Light campaign promoting transgenderism, an industry insider reported.
This month, Bud Light partnered with transgender activist Dylan Mulvaney, a former gay man who now dresses as a woman and has risen to corporate leftist stardom with his viral TikTok videos chronicling his day-to-day “transition” to a woman.
“This month I celebrated my day 365 of womanhood and Bud Light sent me possibly the best gift ever — a can with my face on it,” Mulvaney says in the Bud Light ad.In response to the ad, Bud Light distributors and customers have dropped Anheuser-Busch products, which include not only Bud Light but also Budweiser, Stella Artois, Shock Top, Kona Brewing Co., Michelob Ultra, and Busch Beer.
An industry insider from Beer Business Daily, reporting on the backlash, suggested that distributors in America’s heartland and the South are worried about their associations with the beer company:
Anheuser-Busch executives have defended the partnership with Dylan Mulvaney, writing in a statement that their “commemorative can” for the transgender activist is meant to “celebrate a personal milestone” such as his 365th day of calling himself a woman.